Center for Innovation Research

360-Review

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Restaurants/small businesses get umpteen reviews on Yelp, Google, Zomato etc. By running sentiment analysis on reviews, feelings and meaning can be extracted from huge amounts of text, allowing businesses to measure existing public perception of their business. As a result, we will receive a subset for positive and negative reviews which would then be used to provide recommendations to businesses.

Who are your biggest competitors (max 300 characters)?

Our biggest competitors are Twitter, Hootsuite and Revinate. Each of these applications use sentiment analysis to help customers understand what the sentiment around their brand is. However, they don’t have a dashboard to identify unique pain points of customers and don’t provide specific recommenda

What makes your idea different (max 300 characters)?

360Review is different and more valuable than existing solutions because it focuses on prescriptive analytics rather than descriptive. Through our dashboard and reviews aggregation, businesses would be able to provide better services and increased satisfaction to customers.

 
Why will your idea be successful (max 300 characters)?

The value of this application lies in providing businesses with a pulse check on public’s perception of their business.By allowing business owners to evaluate their strengths and weaknesses, 360Review provides intelligent recommendations to understand potential growth areas.